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  • The Unsung Hero

    April 30th, 2013 / Comments (0)

    The Unsung Hero from Vision-lounge on Vimeo.

    We were just talking the other day about how there seems to be a real trend in commercials lately to humanize technology — focusing on the impact it has on our daily lives vs. focusing on the features. This approach is powerful because it brings people and their lives in view while humanizing the company in our eyes.

    Just such an example of this is the work that Corey Stafford and the folks at Vision Lounge did for their client, FLIR. FLIR manufactures thermal imaging and surveillance equipment for a variety of corporate and government applications. Vision Lounge was tasked with humanizing the company as they make their way into more daily devices that affect our lives. The spot is fairly effective at doing just that.

  • Columbia Sportswear

    April 29th, 2013 / Comments (0)

    We came across these ultra clean, vibrant ads done for Columbia Sportswear by Portland designer, Aaron Mahoney. Mahoney handled all the re-touching of raw photography, print production and design on this campaign. You can check out more of Aaron's work on his website (which is Flash-based, so be patient).

  • 50 Hands

    April 29th, 2013 / Comments (2)

    We love a good puzzle, and this is one we literally cannot figure out. Designer and Illustrator, Daniel Hawkins, recently did this personal exploration of the human hand. He laid out a 7x7 grid and drew 49 hands from different angles and with variety of gestures. The puzzle in this is that Hawkins says there is a 50th hand in the composition. We sat and looked at this for a while and still couldn't find it. Can you? Oh, yeah, the hands in red ink are gesturing the phrase “50 hands”. It's a nice personal exploration that becomes a functional piece of art.

  • Quick Ain't Fair

    April 29th, 2013 / Comments (0)

    Here's a new spot from Adidas featuring the fantastic talents of John Wall, Damian Lillard and Jrue Holiday. In this storybook spot, A$AP Rocky spins us a yarn about three amazing ballers who lived in a shoe and how unfair it was that these three men had all the skill and all the quick inside of their shoe.

  • Holidays x Windows Phone

    April 29th, 2013 / Comments (0)

    We remembered this spot from last year because of its re-use of the classic Rudolph the Red-Nosed Reindeer characters. What we had no idea about was that the spot was worked on in part by local editor, Michael Ward. The spot was the brainchild of Bent Image Labs who have been cranking out some great work over the past couple years.

  • EVENT: WeMake Presents - sketchXchange with Gary Baseman

    April 27th, 2013 / Comments (0)

    WeMake has just announced a special edition of their monthly design event, sketchXchange, featuring the renowned Los Angeles artist, animator, and toy designer Gary Baseman. This interactive and inspirational gathering is open to the public, and will take place on Friday, June 7 at the Hollywood Theatre.

    Named one of the 100 Most Creative People in Entertainment by Entertainment Weekly, Baseman is best known for his work on the Emmy-winning ABC/Disney animated series Teacher’s Pet and for his design of the best-selling board game Cranium. Baseman’s work has also been published in The New Yorker, The Atlantic Monthly, Time, and Rolling Stone.

    Proceeds from this event will help WeMake’s efforts to support arts and music education, as well as Hollywood Theatre’s Animate It! program, which organizes affordable animation workshops for kids ages 7-18.

    WeMake Presents: sketchXchange with Gary Baseman
    Friday, June 7
    Hollywood Theatre: 4122 NE Sandy Blvd. Portland, OR 97212
    Earlybird tickets are available at the Hollywood Theatre box office.

  • EVENT: AMA Luncheon - Best Practices for Today’s Media Landscape

    April 26th, 2013 / Comments (0)

    No matter the size, scale, or type of brand it is clear that the communications landscape has changed. While initiated by social media, the results of this change can be seen across all media including print, digital, advertising, and even long form publishing, such as books. At the next AMA luncheon session, Edelman, experts from different communications fields – digital, public relations, and entertainment – will present key observations on the practicalities of this shifting landscape, and will talk through their experience executing modern communications across media for a broad range of clients.

    Edelman Presents: Best Practices for Today’s Media Landscape
    Tuesday, May 14, 2013 11:30am - 1:00pm
    Bridgeport Brewery: 1313 NW Marshall St Portland, OR 97209
    Register on the AMA site

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