Crazy Bike Stunts or Advertising in 2010
If you haven't seen Danny MacAskill ride his bike, you're in for a treat. The dude does the wildest stuff and makes it look ridiculously easy.
His most famous video garnered over 20 million views and a NY Times piece.
His latest video doesn't disappoint. For the ad crowd it's just as interesting for who produced this one. It's a seven minute piece by Red Bull in what is another master stroke of branded content.
They've got advertising, content and events on lock and are definitely a model for modern branding.
We recommend full screen on this one.