Frank Chimero: Ideas to shape designers’ minds and design.

By The Portland Egotist / /

Check out Portland’s own Frank Chimero giving a talk at a web conference. Rather than just talking about the nuts and bolts of the web, he speaks about the shape of design. Mr. Chimero is a graphic designer, illustrator, teacher, maker and writer from Portland, Oregon. He teaches graphic design and typography at Portland State University and is managing partner of graphic design blog, Thinking for a Living.

Build is a small, yet perfectly formed, boutique design conference where interesting, talented web practitioners from all over the world come to share ideas, techniques and inspiration. Some are on stage; some are in the audience —

To really think about design, you need to learn and think about everything other than it. Design is a vessel: the most important part is what it holds. As makers of things, the work gets better from outside influences, and gives us clarity about the purpose of the work: to inform, to persuade, and to delight. We’ll spend some time ruminating on what it means to delight our audiences, think of different ways to do so through mechanisms like storytelling, and realize that the real benefit of making anything is to nourish lives.

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