• The Missing Link Has Been Found

    by / February 11, 2019 /

    Portland's animation powerhouse, Laika, has just jumped back on the scene with the second trailer for their newest animated offering, Missing Link. In true Laika form, the short spot appears to be another animated bit of magical goodness. Unlike Laika's past offerings this one seems to be a bit more mainstream and less quirky than what we saw in Kubo or ParaNorman, yet it also retains that ever familiar[Read More]

  • Industry: Tim Farr Joins R/GA Portland as Head of Production

    by / February 4, 2019 /

    R/GA Portland welcomes Tim Farr as Head of Production. Tim comes to Portland from R/GA Santiago, where he partnered with R/GA’s leadership to open the office and build a best-in-class production team to serve LATAM’s largest retailer, Falabella.

    As Head of Production for R/GA Portland, Tim is tasked with the strategic development of the department, overseeing all brands and businesses. A creatively-driven operations lead, and an R/GA veteran, he [Read More]

  • Microsoft’s Adaptive Controller is a Lesson in Winning

    by / February 4, 2019 /

    Remember the days when Microsoft was considered at the heart of all evil? How things have changed. This heartwarming Super Bowl ad for the upcoming Microsoft adaptive controller does a great job of showcasing just how far the tech giant has come in the last couple decades. The adaptive controller provides a level playing field for individuals with physical disabilities by providing an alternate input system that makes hitting the buttons and interacting with Xbox games much easier than using [Read More]

  • Psyop and W+K Take Coca-Cola to the Streets

    by / December 3, 2018 /

     

    Portland agenies, Psyop and W+K, recently teamed up to create this street-inspired short spot for Coca-Cola. Despite the playful nature of this piece, it was a serious undergoing (just look at the credit list) with a couple dozen creatives jumping into the fray to get this animated piece produced. The result is solid and has that unique, quirky feel that PDX seems to lend so much of the work out there these d[Read More]

  • Apple Delivers Unique New Spot Encouraging You to Share Your Gifts

    by / November 27, 2018 /

    Apple's new holiday spot, Share Your Gifts, was kind of a surprise when we came across it. The sweetly animated story is a definite departure from Apple's dyed in the wool panoramic, spinning metal computer cases model of commercial making. It was a pleasant surprise for sure, and while it did feature the main character using Apple devices, it was also extremely no pressure in its delivery. Now that our cockles are all warmed in the warm glow of Silicon Valley, go forth and make things.

    [Read More]

  • Manifold Helps Uber Build Larger-Than-Life Car Radio Stage to Showcase Austin Uber Drivers / Musicians

    by / October 16, 2018 /

    Uber believes that movement ignites opportunity. What better way to provide opportunity to local Austin musicians (who also drive on the Uber platform) than to invite them to play their original music live on stage during one of the country’s largest music festivals.

    Each day of the music festival (which was held in early October), music fans were invited to join the experience at Uber Radio Live, a fully interactive live music activation featuring a stage re-imagined as a larger-th[Read More]

  • Roundhouse x Adidas Originals x Utility Crossbody Bag

    by / September 25, 2018 /

    The thing we found fairly interesting about this short bit of media work Roundhouse did for Adidas is the unique format of the video. Very street coupled with a very low-key feel. We imagine this was a spot designed for social media, again given the odd aspect ratio. We really dig the immediacy of this 15 second piece, though. To us, that is the power of advertising in today's economy. So much media that can be developed for so many platform[Read More]